{"created":"2023-06-19T07:35:44.582562+00:00","id":1509,"links":{},"metadata":{"_buckets":{"deposit":"aec90d99-2f5d-4261-b0fb-5d8bc252bd5d"},"_deposit":{"created_by":3,"id":"1509","owners":[3],"pid":{"revision_id":0,"type":"depid","value":"1509"},"status":"published"},"_oai":{"id":"oai:mejiro.repo.nii.ac.jp:00001509","sets":["1:16:117"]},"author_link":["3699","3700"],"item_10002_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2019-03-31","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"15","bibliographicPageEnd":"82","bibliographicPageStart":"71","bibliographic_titles":[{"bibliographic_title":"目白大学総合科学研究"},{"bibliographic_title":"Mejiro Journal of Social and Natural Sciences","bibliographic_titleLang":"en"}]}]},"item_10002_description_19":{"attribute_name":"フォーマット","attribute_value_mlt":[{"subitem_description":"pdf","subitem_description_type":"Other"}]},"item_10002_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"The purpose of this study is to clarify the difference between Brand-Recognition and Package-Recognition through experiments. In the experiments, 47 long-selling product goods package images were shown to 60 college students and reaction time to recognition was collected. For the experiment stimulus, I used the package images from which the logo was deleted. The results were as follows:\n(1) Package-Recognition is easier than Brand-Recognitiont.\n(2) Reaction time to Package-Recognition is shorter than reaction time to Brand-Recognition. ","subitem_description_type":"Abstract"}]},"item_10002_publisher_8":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"目白大学"}]},"item_10002_rights_15":{"attribute_name":"権利","attribute_value_mlt":[{"subitem_rights":"目白大学"}]},"item_10002_source_id_11":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AA1205912X","subitem_source_identifier_type":"NCID"}]},"item_10002_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"1349-709X","subitem_source_identifier_type":"ISSN"}]},"item_10002_version_type_20":{"attribute_name":"著者版フラグ","attribute_value_mlt":[{"subitem_version_resource":"http://purl.org/coar/version/c_970fb48d4fbd8a85","subitem_version_type":"VoR"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"長崎, 秀俊"}],"nameIdentifiers":[{"nameIdentifier":"3699","nameIdentifierScheme":"WEKO"}]},{"creatorNames":[{"creatorName":"NAGASAKI, Hidetoshi","creatorNameLang":"en"}],"nameIdentifiers":[{"nameIdentifier":"3700","nameIdentifierScheme":"WEKO"}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2019-07-31"}],"displaytype":"detail","filename":"MJSNS_15_71.pdf","filesize":[{"value":"2.1 MB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"MJSNS_15_71.pdf","url":"https://mejiro.repo.nii.ac.jp/record/1509/files/MJSNS_15_71.pdf"},"version_id":"2f0575e9-628a-43d6-b3a1-c4111f8ea02b"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"パッケージ","subitem_subject_scheme":"Other"},{"subitem_subject":"ブランド","subitem_subject_scheme":"Other"},{"subitem_subject":"再認","subitem_subject_scheme":"Other"},{"subitem_subject":"消費者行動","subitem_subject_scheme":"Other"},{"subitem_subject":"Package","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Brand","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Recognition","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Consumer behavior","subitem_subject_language":"en","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"パッケージ再認とブランド再認の差異に関する研究","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"パッケージ再認とブランド再認の差異に関する研究"},{"subitem_title":"Study on the difference between package recognition and brand recognition","subitem_title_language":"en"}]},"item_type_id":"10002","owner":"3","path":["117"],"pubdate":{"attribute_name":"公開日","attribute_value":"2019-07-31"},"publish_date":"2019-07-31","publish_status":"0","recid":"1509","relation_version_is_last":true,"title":["パッケージ再認とブランド再認の差異に関する研究"],"weko_creator_id":"3","weko_shared_id":-1},"updated":"2023-06-19T07:53:50.625837+00:00"}